The grocer is a favorite across the pond , and now it ’s working toward holding the same claim in the States .
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ALDI and Costco are derive some rivalry .
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ball-shaped discount grocery storage Lidl is in the end opening stores in the U.S.—or as they put it , “ arrange the ‘ superintendent ’ in supermarket . ” The grocer is a staple fibre in European countries , recognise for providing premium make at non - premium Mary Leontyne Price — comparable to your go - to computer storage forscoring major good deal .
Lidl is also undergo a design rebrand to companion its new locations . So , not only are the merchandise primed to fill customers , but you could also await a pleasant ( non - trying ) shopping experience .
What to Expect When Shopping at the New LIDL Stores
Lidl teamed up with plan agency MONO to make its storehouse altogether unrecognizable ( in a good way ) . You ’ll soon be seeing all - newfangled signage , digital displays , ads , billboards , and more , putting the stores on track to becoming a new go - to grocery store stop for U.S. customers .
" We ’re passionate about the timber and potpourri of our offerings , and especially how we help shopper save money , " Lidl U.S. CEO Joel Rampoldt said in a press release . " This brand relaunch allow us to reintroduce Lidl U.S. in a big way , especially as we retain to rise our business . We ’ve always known how first-rate we are . Now , it ’s time to spread the word . "
NICOLAS GUYONNET / Getty Images
Credit:NICOLAS GUYONNET / Getty Images
Lidl Locations
Lidl has already capture the hearts of shoppers in many other countries — a aggregate of 32 to be exact . But we ’re delirious to see what the U.S. remodel has to offer , particularly since these supermarkets put such apriority on savings .
" This new brand campaign communicates all the best parts of the Lidl US shopping experience : the highest quality at theLidl - estprices , ” U.S. Lidl VP of Marketing Michael Chao say in a press release .
Lidl currently has 170 U.S. stores across the East Coast — and hopefully , this relaunch intend more will be append very soon . If you ’d like to keep abreast along ( especially to find out when one is coming to your city ) , you may visitlidl.com , add the steel on societal media , and site astore near youonline .
