Farmyard Nurseries must be doing something right , as they celebrate their 35th year of trading locate in a remote nook of Carmarthenshire . Owner Richard Bramley is well aware that he has to offer compelling reasons for customers to find his nursery , whether that ’s on or off line .
‘ Clicks and mortar … .’He aspire to appeal to both a local market and more removed market through his ‘ dog and howitzer ’ sales scheme . The ‘ bricks and mortar ’ sales channels are the glasshouse , and a store and market stall in Carmarthen , all helping to raise the profile of Farmyard Nurseries in its local geographical market . The greenhouse ’s ‘ click ’ strategy has been a more recent phylogenesis and enables them to sell his insurance premium and more unusual industrial plant to flush gardening markets such as London – in Richard ’s words , the internet has “ help level the playing sphere ” .
breed 3 acres , around 50 polytunnels and with room to expand further , Farmyard Nurseries is making the most of the amply funded training financial support which is available to them through Tyfu Cymru . Richard is wholehearted in his congratulations for the project , establish on his experience of breeding and support received through Tyfu Cymru versus the experience he has had with other fund broadcast .
“ Tyfu Cymru is awe-inspiring – their whole approach path has been so different . They start by asked me what I needed as a agriculturalist , rather than come in and say me what they think I want . The project really has provide me with sartor - made support which has been moulded to our penury . ”
Needs free-base trainingFarmyard Nurseries has benefited from a orbit of training courses , include courses on web innovation and digital selling , which clearly helps with their digital sales agreement scheme . Richard expands further ,
“ We did , in fact , participate in the digital marketing and social media course twice because I was so blow away by it and there was so much content to take in and instruct . The flight simulator was an incredible loudspeaker and really knew his hooey . ”
Accounting and finance have also been expanse whether the nursery has been able to access expert support from a qualified accountant who has help the baby’s room go through a new accounts package . This has led to the creation of a novel chore based in the nursery ’s office .
More technical documentation has been delivered in the form of organic / non - chemic free-base pest controls with an expert identifying areas of improvement for the greenhouse .
And Farmyard Nurseries of late take part in the Tyfu Cymru managed Growers Market at the Smallholding and Countryside Festival in Builth Wells in May . Richard candidly states that he would not have participated in the show without the encouragement and support of Tyfu Cymru .
“ I would highly commend that other growers take advantage of the fully funded grooming support which is usable to them through Tyfu Cymru – there ’s been a lack of support for the gardening sphere in Wales , and now , at long last , we ’ve got this project which provided relevant and tailored training and support which has been really beneficial to my business . ”
For more information : Tyfu Cymruwww.tyfucymru.co.uk
